First time on TV, our brief was to come up with a TV idea that captured Tails.com’s tailor-made USP that fitted with its Brand identity, the success of this 1st ad resulted in us making the 2nd Campaign, this time including Photography.
Clarks approached us to work on their all-important children’s school shoe campaign and then a children’s casual shoe campaign launch. Focused on shaking off the traditional image of Clarks and capturing the freedom of childhood. The target audience of kids and parents.