Meet the Team

Jo Iwan

Creative Director and Owner

Jo grew up in Snowdonia before moving to Cardiff and London to study and work in the media for independents and broadcasters as a director and in production, on the side (!) she worked in  marketing roles with an  innovative theatre company, Bridd Gof and developed creative projects in textiles and co owned a pizza restaurant and artspace.

She worked in Sky Sports and Sky Movies heading creative promo teams and making shortform programmes, ending up as a multicam director, live and prerecord, travelling to America to work on the Oscars and Tokyo ,project managing a multimedia fashion show with the DJ led collaborative Acid Casuals.

She started making TV ads whilst working alongside Granada adsales direct to client and then in 2004 as a producer at Wordley Creative holding and developing accounts , in 2013 She moved into the creative department as a creative  and  director  of TV and digital campaigns , Moonpig, Bloom and Wild, Tails and more by now she is a creative director and owner, creating campaigns and developing brand positioning for national and international brands.

Sarah Jones

Senior Producer and Owner

Sarah joined Wordley in 2005 and has been lucky enough to work with and develop some incredible Clients such as Screwfix, Funky Pigeon, Euronics, Howdens and more! Following years producing complex campaigns (and now a bit too much grey hair!)

Prior to Wordley, Sarah dipped her toes into advertising whilst working at National Agency Golley Slater, moving up the ranks in their Production & Agency teams managing the production of multi-channel campaigns across client accounts such as Mitsubishi cars, The Army and Welsh Development Agency.

Sarah became an owner in 2018.  The ‘day’ job remains the same (a cross between your bank manager and you mam as the say ) budgets, compliance, running schedules shoots and managing key client approvals from pitch to delivery,  she continues to develop strong Client relationships– whilst drinking many cups of tea!

When she’s not in the thick of it in production Sarah enjoys the odd glass of Petit Chablis, chicken wings – and uploading work outs to strava!

Daniella Parris

Senior Producer and Owner

Daniella has worked in advertising for 20 years, starting her career at Golley Slater Advertising & Marketing as a Production Assistant (1998). She was promoted to Production Executive working on multi platform advertising press, TV and print campaigns across many clients including such as the Welsh Tourist Board, Mitsubishi Cars and the Army. A further promotion to Media Production Manager meant responsibility for all TV, Radio & Press production for the agency, as well as all production employees.

At Wordley Daniella started (as a mere child!) as head of production in 2002 running the production department and the post production facilities she also produced individual projects. She then went on to assist with business planning , growth, practices and systems as a Company director and senior producer in 2008 .

Working on national campaigns and films for clients such as Screwfix, Furniture village, Farmfoods, Nationwide, Legoland, Thorpe Park and Universal, international brands and multilingual campaigns such as Photobox, Hungry House  and launching many   1sttime to tv brands such as Watchshop and Oak furnitureland!  She loves the creative side of producing and directing.

….. highlights got to be meeting and work with the wonderful “Hoff” which was the only time she was ever truly star struck and quiet – just for minute! 🙂

Mark Wordley


Marks name’s literally above the door! Founder and Creative director and mostly found these days on a beach in Spain – He’d love to hear from you!

Ian Campodonic

Creative Director Design and Digital

Ian grew up in West Wales and following a childhood of doodling cartoons he studied design and interactive media degree at Uni in London.

Following Uni, Ian joined a digital creative agency owned by Publicis after being discovered at the New Designer’s exhibition show in Islington.

He then went on to work at digital, branding, and advertising agencies for clients including Columbia Tristar, Virgin, Shell and Egg. Ian also pursued his passion for music and designed a year’s worth of Terrorizer magazine. Then headed back west to Wales and spent 6 years at GoCompare where he was Creative Director and Head of Design.

Ian now lives in Cardiff with his family and a crazy cockappo called ‘Jupiter’ and has been working at Wordley for three years, strategizing, designing, and writing creative for digital, brands, and tv. Ian is an ambassador for Noah’s Ark Children’s Hospital charity for his help with advertising and design creative for the Children’s Hospital for Wales in Cardiff.

Glenn Collict

Technical Operations Manager & Flame Artist

Shahida Sofan

Naiomi Roberts

Tirion Wordley

Eve Meara

Lauren Barber

Isabel Graydon